Bazi re eCommerce riri kufambira mberi nekukurumidza muSpain. Zvinofungidzirwa kuti muna 2015, kutengeswa kwezvitoro zvepamhepo zveSpain kuchaputsa rekodhi itsva, mari inosvika €15.000 bhiriyoni, uye tarisiro yegore ra2016 iri nani.
Izvi zvinoratidzwa mudata rakanyorwa muinfographic yakagadzirwa nePrestaShop , iyo nzira inoshandiswa zvakanyanya mukushambadzira eCommerce muSpain. Zvitoro zvepamhepo zvinopfuura 40.000 munyika iyi zvatove kushandisa PrestaShop.
Kutengesa kwepamhepo muSpain kwakasimbiswa
Sekureva kwemushumo wechangobva kubuda kubva kuNational Commission on Markets and Competition, kutengeswa kwepamhepo muSpain kwakasvika €11.575 bhiriyoni muzvikamu zvitatu zvekutanga zvegore ra2015. Kana maitiro akafanana akaramba aripo muchikamu chechina chegore, e-commerce yeSpain ichapfuura €15.000 bhiriyoni gore rino , rekodhi itsva mushure me €14.610 bhiriyoni ya2014. Muna 2016, zvitoro zvepamhepo zveSpain zvinotarisirwa kuunza €24.700 bhiriyoni mumari, zvichireva kuwedzera kwe40%, zvichienderana nekufungidzira kweThe Boston Consulting Group.
Pakupera kwegore ra2015, 67% yevaSpain vanenge vatenga online kamwe chete muhupenyu hwavo, sekureva kweInteractive Advertising Bureau (IAB). Avhareji yemari inoshandiswa online muSpain inomira pa €658 pagore , ichiri kure ne €1.117 muFrance, €1.350 muGermany, kana €1.549 muUnited Kingdom, sekureva kwedata kubva kuRetailMeNot. Pasinei neizvi, e-commerce yeSpain ichave yakura ne18% muna 2015, sekureva kweIAB, mwero unokurumidza kupfuura mune dzimwe misika mikuru yeEurope dzakadai seFrance (17%) neUK (16,2%).
Chidzidzo chimwe chete ichi chinoratidza kuti maSpanish anotenga paInternet zvakanyanya kuchengetedza (86%), kunyaradza (78%), kuvimba kana kukurudzira (68%), kana nekuti izvo zvavari kutsvaga zvinongowanikwa online (63%)
Zvinopfuura zviuru makumi mana zvezvitoro zvePrestaShop muSpain
MuSpain matova nezvitoro zvepamhepo zvinopfuura 40.000 zvichibva paPrestaShop , chinhu chinoita kuti ive mhinduro inonyanya kushandiswa yekutengeserana paindaneti munyika ino.
Shanduko yaro yakave inoshamisa. PrestaShop yakasvika kuSpain mu2012 uye mugore rekutanga yakatosvika zviuru gumi online zvitoro. Pakupera kwa10.000 yaive iriko mune dzinopfuura zviuru makumi maviri eCommerce uye mugore rapfuura yakawedzera kuita kwayo kusvika muzvitoro makumi mana.
Madrid inotungamira chinzvimbo chenyika chePrestaShop zvitoro muSpain ine huwandu hwe5.986 5.610 zvitoro zvemagetsi zvinoshandisa mhinduro iyi mudunhu. Inoteverwa zvakanyanya neBarcelona, ​​ine zvitoro 2.765 uye chinhambwe iValencia (1.977), Alicante (1.656) uye Seville (XNUMX).
Bertrand Amaraggi, Maneja weNyika yeSpain, anotsanangura zvikonzero zvekubudirira kwePrestaShop muSpain: "Spain ndeimwe yemisika iri kukura nekukurumidza muEurope kubva pamaonero edhijitari. Ndosaka zvitoro zvakawanda zviri kutanga kutengesa online. Mukuita izvi, software yePrestaShop inoita basa guru nekupa chero bhizinesi mukana wekugadzira nekutarisira chitoro chepamhepo pasina muripo."
Gore rino, kambani iyi yakatangawo PrestaShop Cloud , vhezheni yegore yesoftware yayo inozivikanwa ye e-commerce, iyo inobvumira vashandisi kugadzira zvitoro zvepamhepo zvinochengetwa pamaseva ePrestaShop. Nekuda kwechinhu ichi chitsva, mabhizinesi madiki nepakati eSpain anogona kutanga mabasa avo e e-commerce zviri nyore uye nekukurumidza.
PrestaShop yakavambwa mu2007 nebasa rekupa pasi yakasununguka uye yemhando eCommerce mhinduro inotsigirwa nezvakanakira yemahara software. Mhinduro dzayo dzinowanikwa munyika mazana maviri nemitauro makumi matanhatu nemashanu, uye dzinoshandiswa nezvitoro zvinodarika mazana maviri nemakumi mashanu pasi rese.
Mahara akagadzirirwa kudzidziswa webminars
Nechinangwa chekuramba tichikurudzira zvitoro kuti zvigamuchire nyika ye e-commerce, kudzidza zvakawanda nezvekushambadzira online, uye kuwedzera kutengesa kwavo paKisimusi, PrestaShop icharonga nhevedzano yemawebinars emahara achitungamirwa nenyanzvi dzepamusoro dzeindasitiri.
Iwo mawebhu webhu anotarisana nemaitiro ekushandisa nzira inobatsira eCommerce zano, maitiro ekugadzira yemahara online chitoro nePrestaShop, maitiro ekuvandudza peji rekubhadhara kana SEO pakati pemamwe misoro.
Mawebinar aya achaitwa musi wa23, 24, na25 Mbudzi. Unogona kuwana rumwe ruzivo wonyoresa pano.