Iwe pamwe wakanzwa nezveMailChimp. Zvichida imhaka yekuti iwe wakafunga nezvekuishandisa kuchitoro chako chepamhepo; pamwe nekuti iwe unogamuchira maemail uko, pazasi, ivo vanokuzivisa iwe kuti chishandiso ichi chinoshandiswa. Kana pamwe nekuda kwezvimwe zvikonzero.
MailChimp yave chishandiso chedhijitari chinodiwa nevakawanda chekutumira tsamba dzenhau kune vanhu vakawanda vakanyoresa. Asi unoziva here kuti chii? Chinoshanda sei? Kana iri kekutanga, kana kuti wakamboedza asi zvichiri kujeka, ikozvino unogona kunzwisisa.
Chii chinonzi MailChimp
MailChimp chishandiso chaunogona kushandisa kuita maemail marketing campaigns. Maemail marketing aya akakosha nekuti anokubatsira kuti ubatane nevateveri vako vese, ukuwo achitumirawo zvipo, zvidzikiso, kana maemail kuvanhu vari parunyorwa rwako rwevateveri.
Uye zvakare, inova chinhu chine simba kwazvo, nekuti unogona kugadzira, kutumira uye kuziva kuti zvinokanganisa maemail ako ndezvipi. Semuenzaniso, fungidzira iwe uchitumira imwe ichiti iro bhizinesi rakavharirwa mazororo. Uye kukanganisa kuri 1%; Zvinorevei? Kuti panenge pasina munhu akateerera iyo email. Pane kudaro, iwe unotumira imwe ichiti chitoro chako chinopa 50% dhisikaundi pane zvese; Zviripachena kuti kukanganisa kwacho kuchave 70% (kana 30, kana 100%, haamboziva). Uye zvinoreva kuti ichabudirira.
Chokwadi, hazvigoneke kuziva kana email neemailChimp ichabudirira kana kwete, asi inokupa iwe manhamba ayo achakubatsira iwe kuziva kana izvo zvaunoita zvichinyatsoita kana kana uchifanira kushandura kuti unyatsosimudzira bhizinesi rako. .
Unofanira kuziva kuti MailChimp ine mavhezheni maviri: emahara neanobhadharwa. Akaunti yemahara inokutendera kuti utumire maemail zviuru gumi nezviviri pamwedzi, asi kune vanhu zviuru zviviri chete. Akaunti yakabhadharwa inopa mabhenefiti akawanda (semuenzaniso, ma autoresponders, anova kutumira maemail otomatiki; kana kuti zvinokubvumidza, zvinokutendera kuti utumire maemail echiitiko chakati), asi kana usingasvike kune vanhu zviuru zviviri ivavo, hazvina kukodzera kubhadhara mari yekuwedzera nekuda kwezvishoma zvakanakira.
Zvekuishandisa
Kuenderera mberi neyecheteyo MailChimp theme, iwe unofanirwa kuziva kuti chishandiso ichi chinoshandisa zvakawanda. Kwete chete iyo inochengetedza manejimendi tsamba dzinotumirwa, asi zvakare inokwanisa kuitevera.
Uyezve, izvi hazvingoshandirwi chete muzvitoro zvepaindaneti. Zvakare ndezvemabhizinesi anoshandisa fomu rekunyoresa pamawebhusaiti avo uko vashandisi vanogona kusiya email address yavo. Chikonzero ndechekuti iyi database hombe inokutendera kuti ubatane nevanhu vese ivavo. Asi kuzviita mumwe nemumwe hazvina kunaka (zvinotora nguva yakawandisa, uye vanopa email vanogona kuzviona se spam votumira zvese zvaunotumira kuforodha iyoyo (izvo zvisingaonekwe nemunhu wese).
Asi hazvisi izvo chete. MailChimp ichakubatsira kugadzira mafomu pablog rako, kutevedzera mitemo yekurwisa spam, kuita bvunzo, uye kuita kuti zvemukati zvipararire. Uye zvimwe zvakawanda izvo nyanzvi dzechishandiso ichi chete dzinogona kuita.
Mupfungwa iyi, zvakanakira MailChimp pane zvekutumira maemail zvechinyakare ndeizvi:
- Kugona kuyera mhedzisiro yemushandirapamwe wega wega.
- Gadzira maemail akagadzirirwa uye akagadzirwa anokwezva kutariswa.
- Tevera mhinduro yemugashiri (semuenzaniso, kana ivo vakavhura iyo email, kana ivo vakadzvanya pane iyi link, kana vakaibvisa zvakananga ...).
Maitiro ekugadzira iyo MailChimp account
Usati watanga kufunga nezvekuti uchatumira sei maemail kune vaunyoresa, kana rudzi rwemushandirapamwe wauchaita, unofanirwa kunyoresa uye kupedzisa matanho ese ekuva neakaundi yeMailChimp.
Kuti uite izvi, danho rekutanga iwe raunofanirwa kuita kuenda kune iro repamutemo peji rechishandiso, https://mailchimp.com/.
Kamwe ipapo, unofanira tinya "Sign Up Free". Isa data rako muchimiro, pamwe ne password yauri kuzoshandisa. Izvi zvinokutumira iwe email kuti uone kunyoresa kwako. Iwe unofanirwa kudzvanya pane "Activate Akaunti" bhatani.
Panguva iyoyo, skrini nyowani ichavhura mauri uchafanirwa kuzadza rumwe ruzivo: ruzivo rwemunhu, zita rekambani, kero, kana iwe wakatumira chimwe chinhu, kana uine social network uye uchida kuzvibatanidza ... nguva, iwe uchagamuchira email inokugamuchira iwe uye ichikupa iwe bhuku rekubatsira kuitira kuti iwe ugone kunzwisisa chishandiso, chishandise nemazvo uye, pamusoro pezvose, dzidza hunyengeri hwekushandisa kwayo.
Mashandisiro ekushandisa chishandiso kukambani yako
Kushandisa MailChimp zvakanaka haisi nyaya yemaawa, anenge mazuva, nekuti rairo yakanaka kwazvo yatinogona kukupa iwe kuverenga zvakawanda nezve chishandiso kuti uwane zvakazara mairi. Naizvozvo, isu tave kuzokusiira iyo huru mashandisiro ainayo uye nemabatiro aunofanira kuzviita.
Maitiro ekugadzira runyorwa rwekutaurirana muMailChimp
Kugadzira runyorwa rwevanhu vauchataura navo kwakakosha nekuti, uchatumira maemail ako kuna ani? Ndosaka uchifanira kufunga nezvedanho iri rinokosha. Kuti uite izvi, unofanirwa kujeka nezverudzi rwevatengi vauchatsvaga. Semuenzaniso, haugone kugadzira runyorwa rwematoyi evana nevanhu kana vashandisi vasina vana.
Paunenge iwe uri muMailChimp, iwe unofanirwa tinya pane Lists chikamu, ndipo panogadzirwa runyorwa. Ikoko iwe uchaona, kurudyi, bhatani diki rinoti Gadzira Rondedzero. Enderera mberi.
Iye zvino uchafanirwa kuzadza peji ine ruzivo, ndiko kuti, zita rezvinyorwa, ndeipi email yauchazoshandisa kutumira kune iyo runyorwa, uye chii chichava iro zita remutumiri. Dzimwe nguva, iwe unogona kuisa chikonzero nei vakanyorera kune iro runyorwa, pamwe nekuramba uchifunga kuti vanogona kudzimwa pairi.
Kana zvese zvangoitwa, tinya Sevha uye iwe unenge uine rako rekutaurirana runyorwa.
Maitiro ekupinza rondedzero yevanyoreri muMailChimp
Ungave uine mazita evanhu vaunyoresa uye usingade kuisa maemail kuMailChimp rimwe nerimwe. Kana zvakadaro, une sarudzo dzakawanda dzekuapinza. Sei? Unogona kuzviita seizvi:
- Kubva kuExcel.
- Kubva kuCSV kana gwaro remavara.
- Kana kubva kunyorera seGoogle Drive, Zendesk, Eventbrite ...
Maitiro ekugadzira email
Watova nemazita acho. Iye zvino yave nguva yekugadzira email yaunoda kuti vanyoreri vako vagamuchire. Kuti uite izvi, enda kuCampaigns wobva wadzvanya bhatani rekuti Create Campaign riri kurudyi.
Iye zvino, mundima yekutsvaga iwe unogona kuwana akasiyana matemplate matemplate anogona kuuya anobatsira, sekugamuchira vatsva vatsva, kana kuyeuka kuti wakasiya ngoro muchitoro chako chepamhepo. Kune zvakare yekutenda ...
Paunenge uchinge uinazvo, unofanirwa kupa mushandirapamwe wako zita, pamwe nerondedzero yaunoda kugamuchira iyo email. Uye iwe rova ​​Kutanga.
Tevere, inguva yekugadzira iyo email. Izvi zvinoitwa muKugadzira Email (kurudyi), kwaunofanirwa kuzadza ruzivo rwakakumbirwa.
Tevere, iwe unofanirwa kusarudza template yeiyo email, iyo inoenderana neako kuravira. Unogona kuitarisa, saka iwe unongofanirwa kutungamirwa nebhizinesi rako uye nekwauri kuda kupa.
Ehezve, iwe unogona kugadzirisa zvinyorwa, mifananidzo, uye chero chaunoda.
Zvakakosha, gara uchiwedzera mukana wekudzima kunyoreswa, nekuti ikodzero yemushandisi. Uye mumwezve mupiro, edza kuti zvese zviri mumutauro wakakodzera. Ndokunge, kana iwe ukataura nevashandisi vanobva kuSpain, muchiSpanish (kusanganisira tsoka); asi kana vari Chirungu, zvirinani zvese zvinyorwa muChirungu.