Key Online Marketing Strategies kune Mabhizinesi Madiki

  • Gadzira chirongwa chehurongwa chine zvinangwa zvakajeka uye metrics.
  • Chengetedza mari mune inoshanda, inoyevedza uye SEO-yakagadziridzwa webhusaiti.
  • Nzwisisa uye ugovane vateereri vako kuti uwane mamwe mameseji anoshanda.
  • Shandisa masangano kana mafreelancers kubata mabasa akasarudzika.

online marketing tips

Mazano Ekushambadzira Epamhepo eMabhizinesi Madiki

Kushambadzira pamhepo chishandiso chakakosha kumabhizinesi madiki anotarisa kuti aonekwe, kukwezva vatengi uye kubatanidza mhando yavo mumusika unokwikwidza. Ichi chinyorwa chinounganidza mazano anokosha y akagadziridzwa mazano kumaSME, kuitira kuti vakwanise kugadzira nekuita mishandirapamwe yakabudirira mukati mezvavanogona.

Ita Hurongwa

Marketing plan

Nhanho yekutanga kuenda kune inoshanda yekushambadzira zano ndeye kuronga. Dhizaini a hurongwa hwakajeka uye hwakadzama inoita kuti zviwanikwa zvishandiswe nemazvo. Ichi chirongwa chinofanira kusanganisira:

  • Bhajeti: Ziva zviwanikwa zvemari zviripo zvekugovera kukushambadzira.
  • Zvinangwa: Isa zvinangwa zvinogoneka, sekuwedzera kutengesa ne20% kana kuwedzera webhu traffic ne30% mumwedzi mitatu.
  • Nzira: Sarudza kuti ndezvipi zviito zvekutora, semuenzaniso, masocial media campaigns, email marketing kana kubhadhara kushambadzira.
  • Metrics: Shandisa zviratidzo zvakajeka kuyera mhedzisiro, yakadai seyero yekutendeuka kana ROI.

Un chirongwa chakanyatsotsanangurwa Ichakubvumidza kuti ugadzirise munzira uye uve nechokwadi chekuti zviito zvese zvinoenderana nemumwe.

Nyaya inoenderana:
Nei zano rekushambadzira kwedhijitari rakakosha kudaro?

Gadzira Webhusaiti Inokwezva

Gadzira webhusaiti

Iva ne nyanzvi webhusaiti kwakakosha. Ichi chichava hwaro hwezvese zviito zvekushambadzira kwedhijitari uye iyo huru yekuonana kune vangangove vatengi. Hezvino zvimwe zvakakosha zvekuchengeta mupfungwa:

  1. Inokwezva uye inoshanda dhizaini: Iyo saiti inofanirwa kuve inoyevedza uye iri nyore kufamba.
  2. SEO: Kushandisa nzira dzekutsvaga injini dzinokutendera kuti uoneke pamusoro peGoogle.
  3. Información yakazara: Wedzera ruzivo nezvekambani yako, zvigadzirwa, masevhisi uye ruzivo rwekufonera.
  4. Loading kumhanya: Ita shuwa kuti webhusaiti inotakura nekukurumidza. Izvi hazvingogadziri ruzivo rwemushandisi chete, asiwo nekumisikidza.
  5. Kuchinja: Iyo dhizaini inofanirwa kuterera, ndiko kuti, inofanirwa kugadzirisa kune nharembozha senge mahwendefa nemafoni.

Iva newebhusaiti yakanyatsorongeka, senge inokurudzirwa neGoogle papuratifomu yayo Activate, inovimbisa zvirinani kuwanikwa kwevatengi.

Wechitatu Batsirai

Kushambadzira kwedhijitari kunosanganisira kubata akawanda maturusi uye chiteshi, seSEO, social media, kana email kushambadzira, izvo zvinogona kuomesera bhizinesi diki rine zviwanikwa zvishoma. Muzviitiko izvi, hire wechitatu bato masevhisi inogona kuva mhinduro inoshanda:

  • Marketing agencies: Makambani akasarudzika anogona kubata nyanzvi dzedhijitari mishandirapamwe.
  • Freelancers: Freelancers avo vanowanzo tengeka zvakanyanya maererano nemutengo.
  • Technology Partners: Mapuratifomu anogadzirisa maitiro akadai sekugadzira ad kana kuongororwa kwedata.

Uyezve, ndizvo Zvakakosha kutsvaga vadiwa ine ruzivo rwakaratidzwa uye mareferensi akanaka muchikamu.

Zvinyorwa zvezvinoshambadzira
Nyaya inoenderana:
Chii chinonzi marketing uye ndechei?

Kuronga Budget

Mukushambadzira kwedhijitari, kuronga kwemari kwakakosha kwakakosha kudzivirira zvisina kufanira mari uye kuwedzera kudzoka pakudyara:

  • Mutengo mukuru: Inosanganisira mari yakagoverwa kushambadziro yekushambadzira, maturusi esoftware, graphic dhizaini uye kubvunza.
  • Zviitiko zvisingatarisirwi: Chengetedza chikamu chebhajeti yemamiriro asingazivikanwe kana ari kubuda.
  • Zvinonyanya kukosha: Isai mari yakawanda mune idzo nzira dzinopa kudzoka kwepamusoro.

Tsika yakanaka ndeye ongorora data yemari nguva nenguva uye kutungamira bhajeti zvinoenderana nezvinangwa zvakawanikwa.

Dzidza Vateereri Vavarindi

Dzidza vateereri vanonangwa

Ziva vatengi Izvo zvakakosha kune chero chiitiko chekushambadzira. Kana uchinge waona vateereri vako, unogona kugadzirisa mameseji uye mazano ekuwedzera kushanda. Nokuda kweizvi, matanho anotevera anokurudzirwa:

  1. Surveys: Ita mibvunzo yekuunganidza ruzivo rwevanhu uye maitiro ekutenga.
  2. Ongororo yedata: Shandisa zvishandiso seGoogle Analytics kuti unzwisise maitiro evashandisi pawebhusaiti yako.
  3. Segmentation: Kamura vateereri vako kuita mapoka zvichienderana nezvido, nzvimbo kana maitiro.

Izvo zvirinani iwe unonzwisisa vatengi vako, iyo yakanyanya kusimba yako dhizaini dhizaini.

Kushambadzira kwepamhepo kumabhizinesi madiki isimbi ine simba yekubudirira muzera redhijitari. Nekuronga kwakakodzera, webhusaiti yakagadziridzwa, inodiwa yehunyanzvi rutsigiro uye kunzwisisa kwakadzama kwevateereri, zvinokwanisika kuwedzera mhedzisiro uye kusiya chiratidzo chakakosha pamusika.


Siya yako yekutaura

Your kero e havazobvumirwi ichibudiswa. Raida minda anozivikanwa ne *

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  1. Inotarisira iyo data: Miguel Ángel Gatón
  2. Chinangwa cheiyo data: Kudzora SPAM, manejimendi manejimendi.
  3. Legitimation: Kubvuma kwako
  4. Kutaurirana kwedata
  5. Dhata yekuchengetedza: Dhatabhesi inobatwa neOccentus Networks (EU)
  6. Kodzero: Panguva ipi neipi iwe unogona kudzora, kupora uye kudzima ruzivo rwako

      Santiago Shamwari akadaro

    Hi Susana, chimwe chinhu chinomiririra maSMEs nzvimbo inonongedza.