Trendy Advisor, el fashoni online yekutsvaga injini 100% Spanish, nhasi yatanga runyorwa rwe gumi anowanzoitika zvikanganiso muchitoro chefashoni online.
Aya matipi anoitirwa kutungamira vanamabhizimisi Del eCommerce yemafashoni chikamu pamaitiro ekuvandudza nyaya dzakakosha dzine chekuita neindasitiri yako, senge shanduko mitengo kana kushandiswa kwemapeji ako kusimudzira kutengesa kwako.
Iwo gumi anowanzoitika zvikanganiso muchitoro chefashoni chepamhepo chaunofanirwa kudzivirira
# 1 - Corporate inodya chitoro
Hazvina kuipa kuti isu tinoda kupa ruzivo rwemakambani kuchitoro chedu chepamhepo kuti tiwane mushandisi uye tiwane kuvimba kwavo.
Asi mushandisi anouya kuzotenga. Chigadzirwa ruzivo chinofanira kuve chakanyanya uye chinowanikwa nyore kubva panguva yaunopinda peji.
# 2 - Isu tinongotengesa zvigadzirwa kubva kune mamwe mwaka.
Iyo internet shopper inoda madhiri. Iyo maxim muzvitoro zvepamhepo ndeyekupa yakafara katarogu yezvigadzirwa, uye mune izvo zvakasiyana haugone kuve nechokubuda chikamu chine zvipfeko kubva kune mamwe mwaka nemutengo wakanaka.
Asi kana sarudzo yakanyatso cherechedzwa yechinhu chitsva, iyo inomutsidzira iyo kupa uye inoratidza kunzwa kwekuti chitoro chako 'chave kuitika'.
# 3 - Mifananidzo yezvipfeko pane hanger
Padanho remufananidzo pane musiyano mukuru pakati pepikicha yenguo yakaturikwa pajinga uye imwe yemhando yakapfeka nguo imwechete iyoyo. Yechipiri ichagara ichinyanya kukwezva uye ichapa ruzivo rwakawanda kune mushandisi nezvekuti iyo nguo inonzwa sei.
Ndicho chikonzero nei zvakakodzera kuisa mari muhunyanzvi kutora mafoto uye mamodheru ayo anounza chigadzirwa chedu nenzira yakanakisa.
# 4 - isina kunaka chigadzirwa ruzivo
Tinofanira kuunza ruzivo rwekutenga pamhepo padhuze sezvinobvira kune iyo yekutenga muchitoro chemuviri, uko mutengi anogona kubata uye kuyedza pahembe. Uye zvese izvi pasina kuomesa nzira yekutora. Ndokusaka kudzimisira data riripo kumutengo uye saizi haisi iyo nzira.
Rumwe ruzivo rwakakodzera runofanirwa kupihwa, senge machira ekugadzirwa, yekuwacha modhi kana imwe data uye kufarira.
# 5 - Mari yekutumira kune mutengi
Vatengi vepamhepo havagutsikane nekutora mari yekutumira, nekuti ivo vanonzwisisa kuti chigadzirwa chimwe chete chinowanikwa muchitoro chemuviri pasina kufunga nezvekuwedzera kwemutengo.
Kune iri nani bhizinesi zano, tinogona kushanda mumitsara miviri. Chekutanga chaizove chekushandisa mashoma muzana kune chigadzirwa chinofukidza aya mari yekutumira; yechipiri ichave yekutaurirana mutengo wekutakura kusvika padanho, kutora mukana wehuwandu hwedu hwakanaka hwekutakura.
# 6 - Email senge chete fomu yekutaurirana
Kuzvimisikidza pachedu kuemail senzira yekubata haisisiri risiti. Kuva nenzira dzinoverengeka dzekutaurirana nechitoro chepamhepo zvinogadzira kuvimba uye zvinopa kuvimbika kwevatengi. Runhare, chat, masocial network kana, zvirinani, ese iwo.
Mutengi wese anofarira kuverengerwa nekukurumidza uye nemazvo, kunyanya kana paine chichemo.
# 7 - Yakashata mhando mifananidzo
Yekutanga kusangana yemushandisi nechigadzirwa iri kuburikidza nemifananidzo, uye iri kiyi yekufambidzana kubvira, zvinoenderana nemafungiro avo emifananidzo, ichi chichava chifananidzo chekutanga chakatorwa kubva kuchitoro chedu chepamhepo.
Zviri nani kushandisa mashoma mashoma-akasarudzika mifananidzo ane mwenje kumashure ayo anotendera iwe kuti uone ruzivo zviri nani pane yakawanda yekunze-kwekutarisa kana isina kunaka-mifananidzo.
# 8 - Ziva maitiro emushandisi
Imwe yesimba rechero bhizimusi repamhepo rinofanirwa kuve iko kwepedyo uye kuenderera kuongorora maitiro evatengi vedu pavanopfuura pawebhusaiti.
Kunyangwe izvi zvichisanganisira imwezve mutengo, tichiziva kuti nei vashandisi vasingazombosvika ku'shandura ', kana kuti nei paine akawanda mareti ekusiyiwa inguva yekutambira iyo yatinogona kugadzirisa. Zvishandiso zvakaita seGoogle Analytics kana Clicktale zvinofambisa manejimendi iyi.
# 9 - Zvakaomarara kubhurawuza
Iyo yakapusa kufamba iyo peji rako, iyo inotaridzika ichave yemushandisi.
Mutengi anofarira kutariswa, uye imwe nzira yekuita izvi muchitoro chako chepamhepo ndeyekutarisa chimiro chavo uye zvavanofarira uye nekuvapa nzira yekufambisa inoenderana nehukama hwavo. Nenzira iyi isu tichakurumidzisa kutenga kwako uye nekuita kuti unzwe kuzivikanwa nechitoro.
# 10 - Shanda pakuisa nguva nenguva
SEO uye SEM kumisikidza kwakakosha kuti uonekwe mumhedzisiro yekutanga yekutsvaga. Asi kana iwe ukasashanda nguva dzose uye uchingobata pano neapo mune chaiwo zviito, iwe uchakurumidza kukanganikwa. Sanganisa kushambadza muGoogle Adwords nehukama hwehukama uye zvimwe zvinotsvaga zvinobatsira kuburitsa traffic yakawanda uye kuoneka kune peji rako.Kusanganisa kuvepo kwako pawebhu kunokutendera kuti uwedzere kutengesa uye uwane vatengi vangangove zviri nyore.
Carlos Jordana, Partner weTrendyAdvisor anovimbisa:
Nyika yepamhepo yakaoma uye fashoni musika unokwikwidza. Kuwana traffic uye mushandisi aine chinogutsa uye chizere chekutenga ruzivo ndicho chinangwa icho chese online online chitoro chefashoni chinofanira kuteedzera. Kuiwana zvinoenderana neruzhinji rwezvinhu zvinofanirwa kuchengetwa mundangariro.